Thursday, August 28, 2014

Impressive new brand identity for Polish Basketball team

There are several things I really like about this logo. My favorite part is the way the basketball is rendered in red in the bottom part of the logo. At first glance I see the ball shape complete with lines for the seams. A closer look reveals the what resembles the sharp bottom teeth of a cat with its mouth open and ready to rip into the flesh of it's prey. Congrats to Lunatic Agency and Energa Czarni for the fantastic new logo and brand.





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