The Spurs logo has many elements that make it an excellent sports logo. The squared off corners link to aztec patterns, imagery and textures of the local native culture. The spur creating the "U" creates visual interest and provides the opportunity to emphasize the sharp edges of the object into the design. Although the logo might improve with the addition of at least one color hue, as it is the logo succeeds on a very high level across the board.
The Philadelphia Eagle head logo is a bit mysterious to me. Why is it facing left? If you picture it on the helmets of the players it would be diving behind them. To me this is bizarre, however I think the logo itself is very strong. I particularly like the eyes and sharp points creating the white head shape as well as the green stroke outline.
This logo uses great color and a clever use of the hook images to create the letters of "o". With a nod to traditional baseball style lettering fused with a local reference to industry this logo succeeds and reels my interest into the brand.
Another great typography design! Baseball has several nice examples of letters combining in logos to represent a city name. This one is a fantastic example of an age old concept made modern for the hats of San Diego's beloved Padres.
Thanks to baseball for placing a strong emphasis on great typography in their logos and uniforms since way back. The roots of it all are still planted in the embroidery process, which for a long time may very well have been the only place the logos really existed in the beginning. There is a tradition of stylized lettering in baseball that is all it's own. This Angles "A" logo is a modern take on that tradition. The letter form in this logo is not overly ornate but instead kept simple. A gold halo encircling the top point of the letter is just the right amount of reference to make this logo a great example for this top 100 list.
This alternate logo for the New Orleans Hornets is one of my very favorite perfectly symmetrical sports logos. The fleur de lis shape creates a nice backdrop for the hornet to fit with in. The sharpness of the logo is expresses throughout the many points repeated through the design and yellow ball in the center completes a great color palette and ties the logo to the sport very well. Overall, this was a strong logo on many levels. I am sad to see it retired, but I look forward to what the new Hornets camp comes up with next with the branding juggernaut, Michael Jordan at the wheel.
This Lions logo does some nice things with line and shape. The overall shape of the blue figure creates a powerful image of a lion in attack stance. This posture of the lion also makes the logo perfect for a helmet graphic. The bold black outline allows the white space to work to create detail along the edge and within the face and mane.
This logo creates a nice "W" letter form while also representing an eagle with dread wings. The best part in my opinion is the building shape created in the negative space. I would almost argue the head of the eagle was not necessary, but it works pretty well either way.
As a child of the 90's, this logo reminds me of California Gangsta Rap videos on MTV. This logo makes good use of line along with italicized type to create the look of speed within the word mark, "Kings". The gray banner behind the word supports the regal tone along with the crown icon. This logo is particularly nostalgic to me based on my 90's pop culture preferences, but stands strong aside from that as an iconic sports logo as well.